Certify cards

Evaluation

Review and dissemination

"Evaluation is creation: hear it, you creators! Evaluating is itself the most valuable treasure of all that we value. It is only through evaluation that value exists: and without evaluation the nut of existence would be hollow. Hear it, you creators!"

Friedrich Nietzsche

After you finish your video and before you start planning how you can share it, it might be worth taking some time to evaluate your video. While a video CV can help your chances of getting a job it can also hurt 🤕 them. Here’s a short checklist of things to consider before sending out your video CV.

Did you introduce yourself at the beginning?
Did you highlight your strengths and/or achievements?
Did you emphasize why you would be the perfect candidate?
Is the sound quality ok?
Is video quality good enough?
Have you showed your video to at least 5 people (friends, colleagues, family, industry people…?) and got their feedback?
Do you think some people might find it inconsiderate or offensive?
Do you think that core competencies are highlighted?
Do people recognise you in the video? Is the video authentic and personal?

Dissemination

Review and dissemination

"I think performers are all show-offs anyway, especially musicians. Unless you show off, you're not going to get noticed."

Elton John

You’ve just created a video and you’re excited to share it with the whole world, congratulations! Welcome to the next step – that is trying to get your work seen. It might feel like you’ve done all the hard work already but … this step requires attention and planning as well. After all, if no one, or in fact if your prospective employers, won’t watch your digital story, all the hard work will be fruitless. 🍒 It is important to prepare a publicity plan. Here’s a couple of things to take into account:

Are you planning to attach this video with your application?
Maybe you’d like to circulate it to a wider audience?
Which channels are you going to use to distribute and why?
Where do hiring managers advertise the job? Maybe targeting them on those platforms eg. Linkedin woudl be

If you’re going to be using social media to distribute your video CV, it might be worth doing a relevant hashtag research to discover new opportunities to reach your potential employers. For instance, Tik Tok launched a video CVs programme in 2021 and in order for their resumes to be considered, people were asked to add #TikTokResumes hashtag.

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Giving constructive feedback and welcoming it yourself

Collaboration

“I think it's very important to have a feedback loop, where you're constantly thinking about what you've done and how you could be doing it better. I think that's the single best piece of advice: constantly think about how you could be doing things better and questioning yourself.”

Elon Musk

Feedback is very important for development and growth. If you’re keen to show your prospective employers that you’re capable of giving constructive feedback and welcome it yourself, here’s a couple of the questions that you might want to answer:

Do you find it difficult to give feedback? Why?
How do you handle criticism?
How do you give and receive feedback?
Why do you think feedback is important?
Can you remember an instance when you received feedback and acted on it to improve?
Have you ever given constructive feedback that helped your colleagues improve?

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Tell us more about your passion project or a hobby!

Creativity

“I draw like other people bite their nails.”

Pablo Picasso

There is no better way to show your creativity than sharing your work and talking about your creative process… even if the creativity skill is not listed as one of the requirements for the position you’re applying for, it is a sought-after competence and could help you differentiate yourself from the competition. Remember you don’t have to be a professional painter, director, designer, photographer or artist to share the projects that you are passionate about with prospective employers. A Video CV is a great way to show off your personality and interests, and can be a great conversation starter. Wonder where to start?

Do you draw, paint, perform, play a musical instrument, take photographs, write … mime? How long have you been doing this?
Could you show some examples of your creative projects? (presentation, video tour, etc…)
What did you learn from arts & crafts?
Have you developed any transversal skills?
Do you consider yourself creative? What incident made you think that?

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Empathy

Self-management

“The highest form of knowledge is empathy, for it requires us to suspend our egos and live in another's world. It requires profound purpose larger than the self kind of understanding.”

Plato

Claire Cain Miller from The New York Times draws attention to recent research which shows "that empathy makes people better managers and workers, and better family members and friends. But it’s bigger than just its personal effect. We’re all in this together, and researchers say that connection and compassion are crucial to a sustainable and humane future. ". The ability to understand and share the feelings of another is a sought-after skill in all work environments. How do you cultivate empathy? How can you show your prospective employer? Here’s a couple of prompts that might help you get started:

Would you consider yourself empathetic?
Do you find it easy to understand other people’s feelings, emotions and problems?
Do you actively seek to develop empathy? How?(volunteering, reading books …)

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Editing

Execution

“The notion of directing a film is the invention of critics - the whole eloquence of cinema is achieved in the editing room.”

Orson Welles

It is easy to underestimate the amount of work that goes into editing your video. It’s predominantly a technical process, but the creative aspects are crucial to the success of your story. We suggest using WeVideo, which is an online, cloud-based video editing platform that works in web browsers and on mobile devices (Android and iOS) but there are many alternatives. For example:

Microsoft Video Editor (FREE in Windows 10)
Blender (FREE)
iMovie (FREE for iOS)
Lightworks (FREE)

It is very important that you make sure you’re not breaching any copyright related regulations. It is safest to use only material that you create yourself, but if you choose to use other images, music or videos, it is always a good idea to check the licensing information and obtain permission where necessary.

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Won any awards for your creative projects? Remember to mention them!

Creativity

“I don't deserve this award, but I have arthritis and I don't deserve that either.”

Jack Benny

Remember to mention any awards you’ve won for your work! It might help you stand out as well as highlight your interests and expertise. When talking about awards you’ve won remember to 👇

Include the date
Mention issuing organisation
Identify what you received awards for
Prioritise, only mention awards that might be relevant to the position
Keep it short and sweet
Mention how this recognition is relevant to the position you’re applying for

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Project development is a creative endeavour?

Creativity

“Every project is an opportunity to learn, to figure out problems and challenges, to invent and reinvent.”

David Rockwell

Creativity is not just about generating ideas. We could argue that project development as a whole is a creative endeavour. If you’re not entirely convinced yet, bear with us for a moment! What we mean is that projects evolve, take unexpected turns and in fact people rarely end up with the result that they envisioned at the very beginning. This whole project development process requires an open mind and willingness to learn, invent, reinvent and create along the way. You could show off your creativity competence by focusing your digital story on project development experience!

Have you developed any projects?
How has the creativity competence helped you along the way?
How did your creativity help you manage your team/or become a better team player?
Have you ever identified an opportunity to develop a project differently in order to achieve better/more desirable results?

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