Certify cards

Do's

Review and dissemination

"We give advice by the bucket, but take it by the grain."

Tom Stoppard

Do:

Get inspiration from online examples
Create a video when it's one of the application requirements
Look professional in front of the camera, wear appropriate clothing
Research the company/position you're applying for
Write a script, prepare notes
Get feedback from your peers, family, friends, co-workers (the more feedback the better)
Show your personality
Showcase relevant skills, expertise
Have fun!

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Empathy

Self-management

“The highest form of knowledge is empathy, for it requires us to suspend our egos and live in another's world. It requires profound purpose larger than the self kind of understanding.”

Plato

Claire Cain Miller from The New York Times draws attention to recent research which shows "that empathy makes people better managers and workers, and better family members and friends. But it’s bigger than just its personal effect. We’re all in this together, and researchers say that connection and compassion are crucial to a sustainable and humane future. ". The ability to understand and share the feelings of another is a sought-after skill in all work environments. How do you cultivate empathy? How can you show your prospective employer? Here’s a couple of prompts that might help you get started:

Would you consider yourself empathetic?
Do you find it easy to understand other people’s feelings, emotions and problems?
Do you actively seek to develop empathy? How?(volunteering, reading books …)

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Multitasking

Self-management

“I like to juggle with one ball at a time. Then I put the ball down and do nothing for extended periods of time.”

Rowan Atkinson

Chances are that you will have to work on different projects simultaneously. If you’re able to effectively manage multiple assignments and ensure that all of them get the attention they deserve, you should consider mentioning this skill in your video CV. You could answer questions such as:

Are you able to prioritise? How?
How do you simultaneously work on different projects?
How do you adjust project schedules to maximize productivity?

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Giving constructive feedback and welcoming it yourself

Collaboration

“I think it's very important to have a feedback loop, where you're constantly thinking about what you've done and how you could be doing it better. I think that's the single best piece of advice: constantly think about how you could be doing things better and questioning yourself.”

Elon Musk

Feedback is very important for development and growth. If you’re keen to show your prospective employers that you’re capable of giving constructive feedback and welcome it yourself, here’s a couple of the questions that you might want to answer:

Do you find it difficult to give feedback? Why?
How do you handle criticism?
How do you give and receive feedback?
Why do you think feedback is important?
Can you remember an instance when you received feedback and acted on it to improve?
Have you ever given constructive feedback that helped your colleagues improve?

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Communication skills

Collaboration

“The difference between the almost right word and the right word is really a large matter—it's the difference between the lightning bug and the lightning.”

Mark Twain

Good communication skills are key to effective collaboration in the 21st century. If you can communicate your ideas clearly and concisely, you can reduce the likelihood of mistakes and misunderstandings. If effective communication is your strong suit – be sure to mention it! The question is how, right? Here’s a couple of prompts that might help you get the ball rolling:

Can you write emails, write blog posts and/or other types of messages that are clearly formatted, skimmable and get your point across?
Can you edit information and repurpose content and then adapt it to different platforms/channels?
Are you capable of evaluating your audience and tailoring communication accordingly?
What makes you think that you’re a good communicator?
Can you convey your ideas clearly and concisely?

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Don’t have professional equipment to film your video?

Execution

“I don't get tripped up in technology. I use technology as a tool.”

Spike Lee

Even if you do not own a camera and professional editing software, there’s plenty of resources that you consider. Here’s a couple of suggestions:

Visit your local library, Community center, youth center or contact NGOs that help people find employment
You can always rent or borrow equipment
Create a video using alternatives (ppt, online open-source tools, Blender, Google slides, iMovie ...)
Remember you do not have to use professional cameras to create a video, you can always record your video with your phone, tablet or your laptop.

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Won any awards for your creative projects? Remember to mention them!

Creativity

“I don't deserve this award, but I have arthritis and I don't deserve that either.”

Jack Benny

Remember to mention any awards you’ve won for your work! It might help you stand out as well as highlight your interests and expertise. When talking about awards you’ve won remember to 👇

Include the date
Mention issuing organisation
Identify what you received awards for
Prioritise, only mention awards that might be relevant to the position
Keep it short and sweet
Mention how this recognition is relevant to the position you’re applying for

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Editing

Execution

“The notion of directing a film is the invention of critics - the whole eloquence of cinema is achieved in the editing room.”

Orson Welles

It is easy to underestimate the amount of work that goes into editing your video. It’s predominantly a technical process, but the creative aspects are crucial to the success of your story. We suggest using WeVideo, which is an online, cloud-based video editing platform that works in web browsers and on mobile devices (Android and iOS) but there are many alternatives. For example:

Microsoft Video Editor (FREE in Windows 10)
Blender (FREE)
iMovie (FREE for iOS)
Lightworks (FREE)

It is very important that you make sure you’re not breaching any copyright related regulations. It is safest to use only material that you create yourself, but if you choose to use other images, music or videos, it is always a good idea to check the licensing information and obtain permission where necessary.

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