Certify cards

Evaluation

Review and dissemination

"Evaluation is creation: hear it, you creators! Evaluating is itself the most valuable treasure of all that we value. It is only through evaluation that value exists: and without evaluation the nut of existence would be hollow. Hear it, you creators!"

Friedrich Nietzsche

After you finish your video and before you start planning how you can share it, it might be worth taking some time to evaluate your video. While a video CV can help your chances of getting a job it can also hurt 🤕 them. Here’s a short checklist of things to consider before sending out your video CV.

Did you introduce yourself at the beginning?
Did you highlight your strengths and/or achievements?
Did you emphasize why you would be the perfect candidate?
Is the sound quality ok?
Is video quality good enough?
Have you showed your video to at least 5 people (friends, colleagues, family, industry people…?) and got their feedback?
Do you think some people might find it inconsiderate or offensive?
Do you think that core competencies are highlighted?
Do people recognise you in the video? Is the video authentic and personal?

Dissemination

Review and dissemination

"I think performers are all show-offs anyway, especially musicians. Unless you show off, you're not going to get noticed."

Elton John

You’ve just created a video and you’re excited to share it with the whole world, congratulations! Welcome to the next step – that is trying to get your work seen. It might feel like you’ve done all the hard work already but … this step requires attention and planning as well. After all, if no one, or in fact if your prospective employers, won’t watch your digital story, all the hard work will be fruitless. 🍒 It is important to prepare a publicity plan. Here’s a couple of things to take into account:

Are you planning to attach this video with your application?
Maybe you’d like to circulate it to a wider audience?
Which channels are you going to use to distribute and why?
Where do hiring managers advertise the job? Maybe targeting them on those platforms eg. Linkedin woudl be

If you’re going to be using social media to distribute your video CV, it might be worth doing a relevant hashtag research to discover new opportunities to reach your potential employers. For instance, Tik Tok launched a video CVs programme in 2021 and in order for their resumes to be considered, people were asked to add #TikTokResumes hashtag.

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Editing

Execution

“The notion of directing a film is the invention of critics - the whole eloquence of cinema is achieved in the editing room.”

Orson Welles

It is easy to underestimate the amount of work that goes into editing your video. It’s predominantly a technical process, but the creative aspects are crucial to the success of your story. We suggest using WeVideo, which is an online, cloud-based video editing platform that works in web browsers and on mobile devices (Android and iOS) but there are many alternatives. For example:

Microsoft Video Editor (FREE in Windows 10)
Blender (FREE)
iMovie (FREE for iOS)
Lightworks (FREE)

It is very important that you make sure you’re not breaching any copyright related regulations. It is safest to use only material that you create yourself, but if you choose to use other images, music or videos, it is always a good idea to check the licensing information and obtain permission where necessary.

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Initiating change

Flexibility

“What you're supposed to do when you don't like a thing is change it. If you can't change it, change the way you think about it. Don't complain.”

Maya Angelou

Flexibility competence could be demonstrated by discussing how one initiates change. For instance:

If you see that something could be improved, would you go out of your way to suggest changes? If you would, do you maybe have an example to give?
Are you the one that initiates change in your organisation?
Do you engage with other people working in your industry and constantly look for networking opportunities that might lead to collaborations?
Do you try to constantly learn new things and then apply them in practice?

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How does your creativity competence help you make unexpected links?

Creativity

“When you see someone putting on his Big Boots, you can be pretty sure that an Adventure is going to happen.”

Winnie the Pooh

Creativity is about making unexpected connections, looking at the world or a problem/task from a different perspective, and/or combining things that usually do not belong together. Here’s a couple of prompts that might help you demonstrate your ability to make unexpected connections:

Have you ever made an unexpected link? Could you talk more about a specific situation? What problem did you help solve?
Would you consider yourself a divergent thinker? Why?
Are you familiar with the SCAMPER, 6-3-5 brainwriting, thinking hats or similar techniques? Do you use them? What do you like about them? Do you maybe recall an instance you used one of these techniques with your colleagues?

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Teamwork

Collaboration

"It is the long history of humankind (and animal kind, too) that those who learned to collaborate and improvise most effectively have prevailed."

Charles Darwin

Even if you work mostly independently, there will come a time when you’ll need to work with others. Here’s a couple of questions that might inspire you to highlight excellent teamworking skills:

Think of a time when you achieved something that was only possible as a team. What was it?
Have you ever joined a project midway? What did you do to blend in quickly? How did you manage to work effectively as a team member?
Would you consider yourself a team player? If you would, why?

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Embracing cultural diversity

Collaboration

“It is not our differences that divide us. It is our inability to recognize, accept, and celebrate those differences.”

Audre Lorde

Working in multicultural environments is rewarding and exciting but it can also be challenging at times. Different customs, traditions and languages mean that a certain level of flexibility, diplomacy, patience and willingness to learn will be needed in order to collaborate fruitfully. Ready to show your prospective employer how well you work in multicultural environments? Highlight your skills by answering the questions below 👇

Briefly introduce your experience of working in multicultural environments
Have you ever faced any challenges while working in a multicultural environment? How did you deal with them?
Have you lived/studied abroad? If you have, tell us more about your experience.
How do you negotiate cross-cultural differences in order to accomplish your and common goals?
Are you eager to learn about the cultural practices and worldview of others?

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Won any awards for your creative projects? Remember to mention them!

Creativity

“I don't deserve this award, but I have arthritis and I don't deserve that either.”

Jack Benny

Remember to mention any awards you’ve won for your work! It might help you stand out as well as highlight your interests and expertise. When talking about awards you’ve won remember to 👇

Include the date
Mention issuing organisation
Identify what you received awards for
Prioritise, only mention awards that might be relevant to the position
Keep it short and sweet
Mention how this recognition is relevant to the position you’re applying for

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