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Dissemination

Review and dissemination

"I think performers are all show-offs anyway, especially musicians. Unless you show off, you're not going to get noticed."

Elton John

You’ve just created a video and you’re excited to share it with the whole world, congratulations! Welcome to the next step – that is trying to get your work seen. It might feel like you’ve done all the hard work already but … this step requires attention and planning as well. After all, if no one, or in fact if your prospective employers, won’t watch your digital story, all the hard work will be fruitless. 🍒 It is important to prepare a publicity plan. Here’s a couple of things to take into account:

Are you planning to attach this video with your application?
Maybe you’d like to circulate it to a wider audience?
Which channels are you going to use to distribute and why?
Where do hiring managers advertise the job? Maybe targeting them on those platforms eg. Linkedin woudl be

If you’re going to be using social media to distribute your video CV, it might be worth doing a relevant hashtag research to discover new opportunities to reach your potential employers. For instance, Tik Tok launched a video CVs programme in 2021 and in order for their resumes to be considered, people were asked to add #TikTokResumes hashtag.

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Empathy

Self-management

“The highest form of knowledge is empathy, for it requires us to suspend our egos and live in another's world. It requires profound purpose larger than the self kind of understanding.”

Plato

Claire Cain Miller from The New York Times draws attention to recent research which shows "that empathy makes people better managers and workers, and better family members and friends. But it’s bigger than just its personal effect. We’re all in this together, and researchers say that connection and compassion are crucial to a sustainable and humane future. ". The ability to understand and share the feelings of another is a sought-after skill in all work environments. How do you cultivate empathy? How can you show your prospective employer? Here’s a couple of prompts that might help you get started:

Would you consider yourself empathetic?
Do you find it easy to understand other people’s feelings, emotions and problems?
Do you actively seek to develop empathy? How?(volunteering, reading books …)

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Tell us more about your passion project or a hobby!

Creativity

“I draw like other people bite their nails.”

Pablo Picasso

There is no better way to show your creativity than sharing your work and talking about your creative process… even if the creativity skill is not listed as one of the requirements for the position you’re applying for, it is a sought-after competence and could help you differentiate yourself from the competition. Remember you don’t have to be a professional painter, director, designer, photographer or artist to share the projects that you are passionate about with prospective employers. A Video CV is a great way to show off your personality and interests, and can be a great conversation starter. Wonder where to start?

Do you draw, paint, perform, play a musical instrument, take photographs, write … mime? How long have you been doing this?
Could you show some examples of your creative projects? (presentation, video tour, etc…)
What did you learn from arts & crafts?
Have you developed any transversal skills?
Do you consider yourself creative? What incident made you think that?

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Initiating change

Flexibility

“What you're supposed to do when you don't like a thing is change it. If you can't change it, change the way you think about it. Don't complain.”

Maya Angelou

Flexibility competence could be demonstrated by discussing how one initiates change. For instance:

If you see that something could be improved, would you go out of your way to suggest changes? If you would, do you maybe have an example to give?
Are you the one that initiates change in your organisation?
Do you engage with other people working in your industry and constantly look for networking opportunities that might lead to collaborations?
Do you try to constantly learn new things and then apply them in practice?

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Active listening

Collaboration

“We have two ears and one mouth so that we can listen twice as much as we speak.”

Epictetus

Active listening is a prerequisite for effective collaboration. This can help avoid miscommunication and improves teamwork in the workplace. Here’s a couple of questions you might answer in order to demonstrate this skill:

Do you consider yourself good at actively listening to others? Why?
What do you think takes to be a good listener? Why?
Do you demonstrate concern and try to build trust when you communicate with another person? Do you think that’s important? Why?
Do you observe non-verbal cues when you talk to other people? Do you think it helps to understand people better? Why?
If you don’t fully understand something, do you ask other person to clarify or rephrase?
Why do you think that’s important?

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Don’t have professional equipment to film your video?

Execution

“I don't get tripped up in technology. I use technology as a tool.”

Spike Lee

Even if you do not own a camera and professional editing software, there’s plenty of resources that you consider. Here’s a couple of suggestions:

Visit your local library, Community center, youth center or contact NGOs that help people find employment
You can always rent or borrow equipment
Create a video using alternatives (ppt, online open-source tools, Blender, Google slides, iMovie ...)
Remember you do not have to use professional cameras to create a video, you can always record your video with your phone, tablet or your laptop.

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Getting out of your comfort zone

Flexibility

“Comfort can be dangerous. Comfort provides a floor but also a ceiling.”

Trevor Noah

Most people are nervous about getting out of their comfort zone but that’s probably one of the best ways to learn and improve. You could show your potential employer how you do it and handle situations in which stepping out of your comfort zone is necessary. Here’s a couple of things you might cover when describing how you get out of your comfort zone:

List 5 things that push you out of your comfort zone. When did you experience these?
Do you actively seek new ways and opportunities that would get you out of your comfort zone?

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Editing

Execution

“The notion of directing a film is the invention of critics - the whole eloquence of cinema is achieved in the editing room.”

Orson Welles

It is easy to underestimate the amount of work that goes into editing your video. It’s predominantly a technical process, but the creative aspects are crucial to the success of your story. We suggest using WeVideo, which is an online, cloud-based video editing platform that works in web browsers and on mobile devices (Android and iOS) but there are many alternatives. For example:

Microsoft Video Editor (FREE in Windows 10)
Blender (FREE)
iMovie (FREE for iOS)
Lightworks (FREE)

It is very important that you make sure you’re not breaching any copyright related regulations. It is safest to use only material that you create yourself, but if you choose to use other images, music or videos, it is always a good idea to check the licensing information and obtain permission where necessary.

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